Prior to joining Emirates NBD, Eman was Regional Head of Strategy and Chief of Staff for HSBC Bank Middle East Limited for the Middle East, North Africa and Turkey (MENAT) countries where she also had responsibility for overseeing Sustainable Finance. She started her career with HSBC originally as a Corporate Banker before moving to Human Resources where she led the function through a number of complex change programs including the implementation of new technology, which led to a significant cultural change and new ways of working for both HR and its customers across the MENAT region.

When her role at HSBC expanded to include Chief of Staff and Strategy and Planning, she was a trusted advisor to the Chief Executive Officer, MENAT, leading on the delivery of several strategic programs with a focus on growth acceleration to deliver increased business and revenue growth.

Globally connected, Eman also worked in close partnership with Senior Management in the HSBC Group to manage M&A transactions and drive growth across the region, enhanced by her ability to build strong relationships with external stakeholder, customer, and regulatory bodies.